Country House Party
First look at Alasdair McLellan AW16 Campaign for Miu Miu


After Dior’s train voyage to Blenheim Palace earlier this month, a second historic UK landmark has moved into the fashion spotlight. Miu Miu’s Autumn Winter 2016 campaign, called ‘Found Narratives’, marks the first time Alasdair McLellan collaborates with the Italian brand. The British photographer chose listed Norfolk estate Houghton Hall as stage for a well dressed cast. Led by actress Amanda Seyfried, Miu Miu’s country house party explores the grounds in woven tweeds, argyle knitwear and expertly frilled collars and even plays a game of croquet in pearl encrusted slippers. McLellan’s snapshots of days whiled away in glamorous abandon are collaged into scrapbook style pages, inspiring the campaign’s title.


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